Lakes Region Association Awarded 2009 Governor's Export Achievement Award

For immediate release - May 12, 2009

Contact: Amy Landers, Executive Director
Lakes Region Association (603) 286-8008 alanders@lakesregion.org

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Lakes Region Association Awarded
2009 Governor's Export Achievement Award
at 33rd Governor's Conference on Tourism

On Tuesday, May 5, 2009, The Lakes Region Association (LRA) was awarded the 2009 Governor's Export Achievement Award at the 33rd Governor's Conference on Tourism held in Waterville Valley, New Hampshire for it's part in the first-ever United States Department of Commerce - New Hampshire Division of Travel and Tourism Development cooperative marketing initiative which helped secure federal grand dollars for the state.

The Lakes Region Association has taken a leadership role throughout the Lakes Region in connecting businesses and international companies to encourage economic growth via tourism to the area. Most recently, the Lakes Region Association partnered with White Mountain Attractions to spearhead an international traveler attraction pass for the Lakes and Mountains regions of New Hampshire. In addition the Lakes Region Association has actively participated with the New Hampshire Division of Travel and Tourism Development's international marketing efforts over the past five years, including involvement at various tradeshows, sales missions, cooperative advertisements, brochure fulfillment programs and familiarization tours. The other award recipients were the Merrill Farm Resort in North Conway, the Eagle Mountain House in Jackson, and White Mountain Attractions Association

For more information on how your business can become involved with the Lakes Region Association's aggressive international marketing programs in the UK, Germany, Ireland, France, Italy and Canada, contact the LRA office at (603) 286-8008.

Established in 1936, the Lakes Region Association's mission is to promote the Lakes Region of New Hampshire as a year-round destination to bring more visitors to the area and economically benefit our member's businesses. The Association is a non-profit organization focusing solely on Tourism Marketing & Promotion. To assist our region's guests and member businesses to connect, the association develops and distributes nearly 1 million publications including 300,000 Where to! Lakes Region of New Hampshire, a comprehensive guide to the area, 600,000 Lakes Region Map and Guide and 50,000 Holiday Brochures.

The Lakes Region Association also maintains several supporting websites including ones for group travelers, travel writers, Yuletide Magic holiday travel, and historical walking tours in addition to their primary tourism information site www.LakesRegion.org for up to the minute happenings, property and entertainment listings, vacation travel incentives, photo tours and so much more. For information on obtaining your copy of our Map & Guidebook or making the Lakes Region Association your marketing arm to effectively reach local, domestic and international markets, contact our expert staff at 603-286-8008.

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